Sales = Revenue
Part One - Prospecting for business owners
Anything you decide to do in business should all contribute to your sales and revenue goals. From where to create a social media profile, how long your ads run, to your marketing strategy. As business owners we leverage the path we are already on. How many of us are actually looking at our plans everyday, making sure our outbound activities are matching our inbound activities? How many of you are focused on generating business?
Plan your day by which activities bring revenue. What we like to call IPA - “Income producing activities”. What activities are actually bringing you revenue?
Understanding the sales process
What is the process? Prospecting, preparation, approach, presentation, handling objections, closing, and follow-up.